Hotel Website Design: 10 Best Templates & Tips

Category: Web Design

March 22, 2023 6 mins read

In the highly competitive world of hospitality, a hotel’s online presence is everything. With more and more travellers turning to the internet to search and book their stays, it is important for a hotel to have a perfect website that not only looks great, but also one that’s user-friendly, informative, and optimized for search engines. So ‘how can I create such a website?’ You might ask! Well, that’s what we are going to talk about in this article. We will tell you what you need to know about creating a website that will grab your readers’ attention, keep them engaged, and ultimately drive more bookings to your property. So, read on!

Now, for a hotel website to successfully lead readers or prospective clients along the path to purchase, the site design has to be focused on user experience in terms of the usability and visual appeal. For this reason, there are essential attributes every hotel website design need to have to ensure that user-friendly experience that will be able to convey the business’s story and ultimately convert the readers into bookers. Here are some of the attributes;

Mobile-friendliness

A lot of travellers use their mobile devices more than they use any other electronic devices. So, it is important for businesses to take advantage of this by ensuring that their website is mobile-friendly. The best way to do this would be through responsive web design, which detects the device the website is being viewed on and then adjusts the layout accordingly.

Direct bookings

With the majority of hotel bookings being made online, you need to consider capturing commission-free direct bookings on your website besides the OTAs to ensure the success of your distribution strategy as well as the health of your bottom line. This adds to the convenience of making reservations, which means that you will never miss a booking.

Clear navigation

A great website needs to be easily navigable and easy to understand. So, you need to ensure that everything from room description to services, packages, amenities, location, and more, is well organized and easily accessible.

High-quality images

The images are the ones that covey experience the bookers can expect. And since the images say a lot about the hotel, they need to be of high quality so as to really sell the services. Then you need to integrate them perfectly into the website into slideshows.

Well-written copy

You need to describe the experience in an appealing way to try and appeal to your customer’s emotions. You can use your business’s unique selling points to shape your story and stand out from the competition.

Other elements include; clearly stated contact information, guest testimonials, and loading speed.

Here are the top hotel website design templates you need to check out;

1. Roberto

This is a responsive HTML hotel web design that offers some of the best features absolutely for free, even though there are some premium versions you will have to pay for. Some of the top features include;

• Stunning home design which is easily navigable and appealing to many readers.
• Loads content on scroll, including an advanced room availability form.
• It features a Bootstrap Framework, which ensures responsiveness and flexibility .
• It contains multiple internal sections covering rooms, blog, about, and contact, which makes it easy for the readers to know more about the hotel.

2. Rolax

This is a modern and professional hotel website template that helps to promote your business all over. And other than hotels, you can also use this template on resorts and motels. It features some of the strongest features, including;

• It features a Bootstrap 5 design, which enables it to operate without a hitch across all platforms and devices.
• It features a code-friendly structure that’s very beginner friendly, which means that everyone can get the most out of it.
• It also features a top bar, hover effects, social icons, floating navigation room pages, video support as well as client testimonials, all of which improve user experience.

3. Hotell

This one is a simple hotel website template that comes with an engaging, modern, and creative appearance. The template works flawlessly for other accommodation businesses. You can work with the template as is, or you can choose to configure it and then brand it based on your business. Here are some of its top features;

• Has a clear and balanced layout which is easy to read and super attractive to look at.
• Easy to navigate, which is able to direct users to the information they need fast, which, in turn, reduces the bounce rate.
• Responsive web design, which enables the readers to access the site from any electrical device.

4. Unwind

It is a top-class, modern, and attention-grabbing luxury template that’s also perfect for hotel businesses. It is a convenient way of bringing your business online and is completely worth it based on what it offers. For instance, here are some of its top features;

• It comes with ready-to-use pages, which means that you will be able to start working on your web presence right from the start.
• It features an amazingly organized structure that is super friendly to both beginners and professionals.
• It offers different amenities, which are easily navigable and easily showcase your business in great detail.

5. Sona

This one is an excellent and modernistic hotel website template, and it’s perfect for all kinds of accommodation businesses. The template design is highly versatile and adaptable. Its features include the following;

• Comes with a flexible layout which means that it can run smoothly and efficiently on any device, thereby improving convenience.
• It also comes with a functional contact form and Google maps for your convenience.

6. Suites

It is a mobile-ready, appealing, responsive, and cross-browser hotel website template that has been designed to take your business to the next level. Some of the strongest features of this template include;

• The site comes with a full-screen slider with a parallax effect, sticky navigation, a stunning gallery, an elegant web design, and a multi-level drop-down menu, all of which are designed for convenience and improved user experience.
• There is a countdown timer for special promotions as well as a functional contact form.

7. Montana

It is an amazing and responsive hotel website template that can help you create a nifty online presence. And it is very versatile, which means that it can be used for nearly any kind of accommodation business. It has some of the strongest features, which include;

• Bootstrap Framework, which reshapes the site to any type of device, which in turn ensures a flawless experience.
• There are a ton of additional amenities that are easily navigable and also add to the user experience.

8. Ocheandeview

This is the other stunning, modern, and creative design template that will definitely impress your readers. Here are some of its features; 

• It contains multiple sections as well as an internal page layout where the readers can get out with goodies.
• All the amenities have been designed in a user-friendly way and are easily accessible.

9. Vacation rental

This is one of the most advanced and sophisticated website templates for hotel and rental businesses. With this design, you would be able to establish a remarkable site that readers would enjoy exploring. It offers some of the best features, which include;

• a responsive layout that ensures flawless operation on all devices.
• it is in tune with popular web browsers as well as retina screens too.
• It offers other crucial amenities such as the parallax effect, testimonials, social media icons, etc.

10. Ecoho

This one is a spectacular template that comes with a trendy design, outstanding performance, and many other features, which, when combined, make it one of the best templates. Some of its features include;

• It has a responsive and cross-browser layout that makes the site accessible from any device.
• A user-friendly code structure means that everyone can easily get the most out of it.

You can easily create a perfect website through WordPress by following these steps;

Step 1 – Select the domain name and hosting for your hotel’s website – with so many companies offering hosting services and domain names, you need to select the most ideal one.

Select the pricing plan and a domain name, and you will get the credentials to log into the server space.

Step 2 – Select the template for online booking that suits your needs – the theme needs to be responsive, customizable, and very simple to use and implement.

Step 3 – Start personalizing the website – you can start by updating the site title, then change the colours of the website, and then organizing the page designs to suit your needs.

Step 4 – Display the room features and the services that you will be offering – this is basically what will be shown on the website. So, you need to mention everything that is relevant. You can then link the pages to the site menu.

Step 5 – Allow and configure booking services on the website.

Step 6 – Maintain your website – once you create it, be sure to keep updating it.

Here are some design tips that will really help to create the perfect website;

• Look for a responsive template that is able to adapt itself automatically based on the devices being used
• The website needs to be fully functional, with content and images loading rapidly.
• Have a proper booking engine to check the rates and availability for specific dates.
• Make sure that you maintain a simple and light design that accentuates your brand.
• Have a clear structure and menu, which makes navigation simple and effortless.
• Use professional pictures. Make the website visual to attract the travellers.
• Consider multilingual content so as to encourage international booking.

Designing a perfect hotel website requires careful consideration of the needs and expectations of potential guests. A well-designed website that is easy to navigate, visually appealing, and provides valuable information about the hotel and its amenities can attract more visitors and increase bookings. Also, be sure to incorporate user-friendly features, including a responsive design for a seamless experience for the travellers. Ultimately, it’s all about the first impression, so purpose to invest in a top-quality design so as to remain competitive.

William Grant

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